Barbican

The malt drink of choice for the young and classy, Barbican is one of the leading malt beverage brands that is now served in India. A leader in the non-alcoholic beverage category, it was originally launched in 1982 and is proudly produced in Saudi Arabia and the UAE.

Bottled drink with a full glass beside it

We achieve our objectives through the combination of:

1

Managing custom product descriptions

2

Writing descriptive and contextual key features

3

Effective product advertising campaigns

4

Marketing campaigns targeting competitors brands

The numbers don't lie!

Lumen grew the online profile of this brand year over year.

400
%

Customer Reach

2021 - 4,849 clicks

2020 - 1,213 clicks

922
%

Product Impressions

2021 - 2,177,335 impressions

2020 - 236,156 impressions

%

Future Goals

Lumen crafts and executes long term plans to gain positioning and maintain a high standard for our brands. We operate with clearly defined objectives tailored to each brands products, niche and market conditions. Goals for this brand include, and are not limited to:

16 (+100%) Competitors’ Brands Targeted

339 (+2,260%) Campaigns Created

320 (+100) Campaigns Targeting Competitors' Brands

seven bottles side by side showing different flavors

Brand Gallery

Lumen creates a holistic online presence. From photography and graphic design to online store creation, we craft an end-to-end look for your brand that promotes your brand values.

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Lumen Brands is a company dedicated to helping you grow your brand. We are the ideal partner for food and nutrition brands.

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